Ph.D.; MBA; BBA; BA
School of Business, Chandigarh, Block A
Dr. Shyam Vyas did his initial schooling from Mayo College, Ajmer, (recognized as one of the finest public schools in India), and his initial graduation from the prestigious Birla Institute of Technology & Science, Pilani. He went on to earn his BBA and MBA from Western Illinois University in the USA. His Ph.D. is from JNVU. He has taught at AACSB accredited universities (WIU, and UW-L) in the USA for many years with distinction. He was repeatedly nominated for Teacher of the Year Award at the University of Wisconsin – La Crosse, USA – and was Faculty Advisor to American Marketing Association Collegiate Chapter at both American universities, & was one of the most active consultants to local industry through university’s Small Business Development Centre.
Additionally, he has been a visiting faculty on semester-long assignments to Zhongshan (Sun Yat-sen) University, China, Simon Fraser University, Canada, and at the University of the Fraser Valley (previously UCFV), Abbotsford, Canada. He continued to be associated as a visiting faculty with Fraser Valley India since 2007 – and is now serving as the Principal as well as a full-time Professor of Marketing & Business.
In India, he has taught (as visiting faculty in the areas of marketing) at reputed management programs such as Faculty of Management Studies (FMS’s MBA program), Shriram College of Commerce’s Post Graduate “Global Business Operations” program, at The Times Group’s “Times School of Marketing”, Infinity Business School, and at Birla Institute of Management Technology’s MBA Program. He has been Ph.D. guide to research scholars enrolled in Ph.D. programs in marketing at Birla Institute of Technology, Mesra, and at NorthCap University, Gurgaon. He is a member of the PhD Thesis Evaluation Panel at NorthCap University.
Prof. Shyam Vyas was Coordinating Head of MBA Dept at Bharatiya Vidya Bhavan, New Delhi (1996–2006), and their Professor of Marketing until Aug 2008 – when he decided to leave the Bhavan to pursue his writings, research and consultancies. He has been Founding Director of Aashlar Business School (Delhi-Agra Highway), Founding Executive Dean of Ansal Institute of Management Technology, and Founding Director of Shyam Vyas MARC School of Business, and has also been Program Director & Lead faculty at G-Marc Executive Excellence Program at Gargi College, Delhi University, New Delhi.
He is also the President & Managing Director of his marketing consulting firm Shyam Vyas MARC Pvt. Ltd., and is actively involved in the domestic and international marketing effort, and in assisting businesses deal effectively with emerging marketing issues and opportunities.
Dr Shyam Vyas has been associated with many types of organizations and their marketing effort as a consultant to assist them – these include Modi Revlon, Modi Lufthansa, MMTC, Tata Rallis, NAFED, NDDB, Texplas Group, Classic, Crystal-sun Ventures, Cargill India, FAI, SBEC Sugar, Win Medicare, Senator, Delhi Tourism, Omega etc. to name a few, and has organized more than 100 seminars on marketing related topics in India and abroad.
Additionally, he serves as an Independent Director on “Board of Directors” for a few large reputable public limited companies, advising them on marketing and business matters.
Author of three major text books in Marketing, Consumer Behavior and Market Research areas. Dr Vyas has published a total of 13 text books, and has been published in international journals like Journal of International Business Studies (JIBS), Asia Productivity Journal (APJ), and Journal of Personal Selling & Sales Management (JPSSM). He has published/presented many international & domestic conference research papers including the prestigious Annual – Global Research Symposium on Marketing & Entrepreneurship.
He has been a keynote speaker at several national & international conferences including the 39th World Marketing Conference. What he likes most, cherishes & enjoys most is interactions with his students. Feel free to connect with him anytime & without any hesitation
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